Documentation
ShopChat
Multi-Agent Mode

Multi-Agent Mode

When Multi-Agent Routing is on (the default), ShopChat detects what each message is about and answers with a matching specialist persona:

AgentUsed for
Product SpecialistFeatures, specifications and comparisons
Product FinderFinding products that match a need
Order SupportTracking, delivery and post-purchase questions
Returns AgentReturns and refunds
Escalation AgentRequests to speak to a person
Shop AssistantEverything else

Each message goes to one agent. The persona changes the AI's instructions and tone; the product and knowledge base data it receives stays the same.

Multi-Agent Routing also turns on Live Agent Handoff detection - when a customer asks for a human, the transcript is emailed to your support address.

Turning it off makes ShopChat use a single general assistant for every message.